Legal
Privacy Policy
Last updated: March 2025
1. Information We Collect
When you use The Lost Shepard, we may collect the following information:
- Account data: Name, email address, and profile information when you register.
- Purchase data: Order history and payment information (processed securely via Stripe — we never store card details).
- Usage data: Pages visited, time on site, and browser information to improve your experience.
- Communications: Newsletter preferences and support correspondence.
2. How We Use Your Information
- To provide and improve our services
- To process orders and subscriptions
- To send newsletters and updates you have opted into
- To respond to support inquiries
- To prevent fraud and maintain security
3. Data Sharing
We do not sell your personal data. We share data only with:
- Stripe: Payment processing (governed by Stripe's Privacy Policy)
- Mapbox: Map rendering (no personally identifiable data shared)
- Google: If you use Google Sign-In (governed by Google's Privacy Policy)
4. Cookies
We use essential cookies for authentication and session management. We do not use third-party tracking cookies. If you are a paying Herd member, advertising cookies are disabled entirely.
5. Your Rights
You have the right to access, correct, or delete your personal data at any time. Contact us at [email protected] to exercise these rights.
6. Data Retention
We retain your account data for as long as your account is active. Purchase records are retained for 7 years for tax and legal compliance. Newsletter subscribers can unsubscribe at any time.
7. Contact
For privacy inquiries: [email protected]